Last month, Simply Business, a United Kingdom–based company that offers businesses an easy way to compare insurance quotes and to buy and manage insurance policies online, released an interactive infographic titled “Step-By-Step Guide to Your Social Media Success.”
Unlike most infographics, this one is more than just an image – it’s interactive. If you click on the infographic’s bullet points, you’ll be redirected to relevant websites and how-to articles all over the Internet.
For instance, in the section on process, if you click on the third bullet point – secrets for standout success – you’ll be redirected to Amber Naslund’s blog, Brass Tack Thinking, and her post titled “Your Secret Weapon for Standout Social Media Success.”
Click image to open interactive version (via Simply Business).
The folks at Simply Business write: “The road to social media success is a rocky one – so to help we’ve put together this step-by-step guide. We wanted to create something that would act as both a process flowchart and a resource guide. Something that would help business owners clarify their objectives, set targets and discover their route to social media success. At each step we’ve included links to resources and guides from some of the best social media practitioners on the web.”
To use the guide, click on the image and look for the “Start” section. Move through the infographic by answering each question and following either the “Yes” or “No” arrow to the next step. To learn more about any of the topics, just click on the bullet points and they’ll bring you to the related information on the web.
It’s a handy resource for professional speakers who are new to social media, and it will certainly help you take your current blogging, Twitter and Facebook activities from something you dabble with in your free time to a focused and calculated social media strategy.
For more information on social media marketing, visit our Speaker Resource Centre where you’ll find a series of related eBooks. Three you may want to consider are:
• Social Network Marketing Extreme
• Understanding Social Media Marketing
• Maximum Impact Social Media Tactics
To your social media marketing success!
